Bras, Girdles and Spanx For Men?

The Cut: New York Magazine’s Fashion Blog has an interesting post about shapewear (Spanx, corsets, girdles) for men and how they are flying off of the shelves at Sak’s.

Equmen Support Underwear

“So the men’s shapewear category has expanded pretty quickly over the past year. It includes items like briefs, tank tops, and T-shirts designed to compact the gut and flatten the stomach. Some like to think of these items as man corsets or man girdles, a.k.a. mirdles. They’re selling briskly at Saks Fifth Avenue, where the most popular new style is an $89 to $119 undershirt by Australian company Equmen, which is supposed to improve posture and reduce back pain in addition to making dudes look slimmer.”

The Moment blog mentioned a bra for men (I guess that would be a bro) from a company called Wishroom that has been flying off of the shelves in Japan.

Bras for Men

While I can see why a man or woman would want to wear support underwear (vanquish fat and by vanquish I mean hide) I can’t see why a man would want to wear a bra (unless it was for some fetish purpose).

Furthermore, I think a major turnoff would be realizing that the guy that I’m dating wears Spanx or mirdles (men + girdles = mirdles).

Lastly, what’s with men attributing their use of the bro and support underwear to stress and back pain respectively?  If you want to look slimmer then just say so.

What do you think about menswears latest obsession?

-Septembre

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About Septembre

Septembre Anderson is a passionate journalist, cultural critic and public intellectual. Her work has appeared in Flare, FASHION Magazine, TheKit.ca, Complex Canada, Vice Canada and Huffington Post Canada.
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One Response to Bras, Girdles and Spanx For Men?

  1. Lucas says:

    This is most assuredly a sign of the apocalypse.

    On that note, please forward “mirdle” to the Oxford English Dictionary with my vote as word of the year. I’m going to start using it as an insult

    e.g.: Shut your mouth you salty mirdle! etc.,

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